beauty vs usability

Beauty vs. Usability

            Does beauty on design matters? Which one people prefer most; beauty or the usability? Well, it really depends on that particular person. But to me, people tend to be attracted to the object which has beauty first, and then only they will look at the function and so on. In my case, I tend to love iPhone more than Samsung phone. Why? Because to me iPhone appearance is a lot better than Samsung. I think most people will agree with what I said. When I was at a camera shop, I was to choose which camera should I buy. There got two cameras that I had to choose. The functions are same. It’s two different brands of cameras. Well of course I chose which one looks better. Why people choose beauty first than usability? Attractive thing works better. Whenever I have to choose two different things, which one looks nice, and the other one looks not so nice but it has a good function, I will always have that guilty feeling of not choosing the nice one over the unattractive one. In my case, beauty is definitely important because it makes thing to work a lot easier. According to Donald A. Norman in his article Attractive Things Work Better,  “Noam Tractinsky, an Israeli scientist, was puzzled. Attractive things certainly should be preferred over ugly ones, but why would they work better? Yet two Japanese researchers, Masaaki Kurosu and Kaori Kashimura1, claimed just that. They developed two forms of automated teller machines, the ATM machines that allow us to get money and do simple banking tasks any time of the day or night. Both forms were identical in function, the number of buttons, and how they worked, but one had the buttons and screens arranged attractively, the other unattractively. Surprise! The Japanese found that the attractive ones were easier to use.”  Some think that people tend to love beautiful things because it’s just human nature. Some may not be agreed with what I said, some may be agreed. Design is a very subjective matter. Different people different opinions. I have given my opinion.